Prabal Gurung for Target

Sunday, February 10th, Prabal Gurung released their much anticipated line in Target stores nationwide. The launch was closely watched as Target’s last collaboration back in December, with luxury brand Neiman Marcus, was a total failure resulting in many sad and disappointed Target and Neiman Marcus shoppers.

The line was way too expensive for avid Target shoppers and seemingly too dressy. It was quickly ushered to the clearance racks and then removed from stores.

Nevertheless, Target learned their lesson, and I’m happy to say I’m very pleased with the job they did with Prabal Gurung. Not only are the pieces on par with the clothing prices at Target, but the line’s romantic feel with floral patterns, bright pastel colors, and flowy dresses are perfect for Valentine’s Day and the Spring.

I was sad to see that so many pieces at my local Target were already taken or not in my size, but I managed to pick up the long sleeve tee. It’s still chilly and rainy here in Houston, so the long sleeves are prefect. The fit is awesome and the material is so soft. A lot of the pieces can be dressed up or down depending on the occasion.

All-in-all, Prabal Gurung collection at Target is a hit!